‘I Love New York’ Beer Heads to China
Officially licensed “I Love New York” beer will be sold in China in partnership with New York's largest farm brewery.
New York Gov. Andrew Cuomo announced that Syracuse-based Empire Brewing Company’s "Two Dragons" beer, branded with the iconic and globally recognized I Love New York tourism logo, will serve as an introduction to the growing number of craft breweries across the state in China.
"New York's thriving, world-renowned craft beverage industry is creating new jobs and driving economic growth across the state, and this unique partnership will introduce one of our finest New York products to a global audience," Governor Cuomo stated. "The iconic ‘I Love New York’ logo will promote the high quality of New York's food and beverage products and attract more visitors to craft beverage breweries, growing the industry and increasing tourism revenue across the state."
“Two Dragons” is an ale-style beer brewed with New York State hops and Chinese black tea.
The drink was initially designed for China only, but due to demand, it will be sold in New York and New Jersey.